Referensi

Daftar Pustaka

Rujukan utama bahan ajar Digitalpreneur.

  • Chaffey, D., & Ellis-Chadwick, F. (2019). Digital Marketing. Pearson.
  • Hisrich, R. D., Peters, M. P., & Shepherd, D. A. (2017). Entrepreneurship. McGraw-Hill.
  • Kotler, P., Kartajaya, H., & Setiawan, I. (2017). Marketing 4.0. Wiley.
  • Osterwalder, A., & Pigneur, Y. (2010). Business Model Generation. Wiley.
  • Kominfo RI. (2021). Modul Literasi Digital.
  • Kementerian Koperasi dan UKM RI. (2021). Panduan UMKM Go Digital.